Liqui Moly named EHF Champions League sponsor at start of Infront-DAZN cycle

German motor lubricants manufacturer Liqui Moly has become a sponsor of handball’s men’s EHF Champions League during the 2020-21 season.

The deal was brokered by the Infront agency and digital sports media company DAZN Group as part of the pair’s new 10-year international rights contract with the European Handball Federation that begins with this season’s editions of the EHF club competitions.

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