FTX
Miami-Dade ‘in talks’ with Kaseya for arena naming rights
Miami-Dade County is nearing a naming rights deal with IT management solutions company Kaseya for Miami-Dade Arena, formerly known as FTX Arena, home of the National Basketball Association's Miami Heat
Riot Games seeking termination of FTX deal
US video game developer, publisher and esports tournament organiser Riot Games is seeking to terminate its sponsorship deal with cryptocurrency exchange FTX, claiming its association with the collapsed…
TSM suspends partnership with FTX
United States-based global gaming and entertainment company TSM is suspending its 10-year naming rights deal with FTX after the cryptocurrency exchange filed for bankruptcy
Golden State Warriors ‘suspend ties with FTX’
The National Basketball Association's Golden State Warriors have reportedly suspended their partnership with beleaguered cryptocurrency exchange FTX, pulling all in-arena promotions and advertisements…
Heat seeking new naming rights partner amid FTX bankruptcy
The National Basketball Association's Miami Heat has announced it will be seeking a new naming rights partner for its home arena after beleaguered cryptocurrency exchange FTX filed for Chapter 11 bankruptcy…
FTX files for bankruptcy, leaving sports sponsorships on brink
Beleaguered cryptocurrency exchange FTX has filed for Chapter 11 bankruptcy in the United States, putting all the company's multiple global sports sponsorship deals in danger of collapse
Miami-Dade exploring FTX legal remedies, Mercedes F1 team suspends deal
Miami-Dade County is exploring "all legal remedies" if cryptocurrency exchange FTX cannot meet its financial obligations in a 19-year stadium naming rights agreement at the publicly owned facility that…
Binance pulls out of FTX bailout leaving sponsorship deals in jeopardy
The future of cryptocurrency exchange FTX and its raft of high-profile sports sponsorship and athlete endorsement deals has become increasingly uncertain after rival operator Binance backed out of a rescue…
Home Run Derby X (London) – FTX and MLB
Crypto brand FTC teamed up with Major League Baseball (MLB) as the title partner of the league’s touring 2022 ‘FTX MLB Home Run Derby X’ event which began with a blockbuster event in London on July 9 to …
FTX to help stage three-day Miami Beach fan experience in conjunction with Miami GP
The inaugural Formula 1 Miami Grand Prix set for May 6-8 at Hard Rock Stadium will be accompanied by a three-day fan experience in Miami Beach, Florida, in the heart of greater Miami.
Osaka added to FTX ambassador portfolio, Raducanu signs with Porsche
Global tennis star Naomi Osaka has signed up as an ambassador for cryptocurrency exchange FTX.
The long-term deal will focus on increasing access and opportunity for women in the cryptocurrency space
FTX adds Monumental Sports to expansive sponsorship portfolio
Cryptocurrency exchange FTX has added Monumental Sports & Entertainment to its expansive North American sports sponsorship portfolio, becoming the official cryptocurrency exchange and non-fungible token …
FTX bolsters sponsorship portfolio with Golden State Warriors international rights deal
Cryptocurrency exchange FTX has significantly expanded its sports industry presence with by securing an international rights deal with the National Basketball Association's Golden State Warriors
Ohtani becomes FTX investor as part of long-term marketing partnership
Cryptocurrency exchange FTX has significantly expanded its baseball presence by striking a long-term partnership with Major League Baseball superstar Shohei Ohtani, who is firmly one of the sport’s gr…
FTX adds Mercedes F1 team to expansive sponsorship portfolio
Global cryptocurrency exchange FTX has strengthened its expansive sports sponsorship portfolio by striking a multiyear deal with the Mercedes-AMG Petronas Formula 1 team
FTX further expands reach thanks to Curry partnership
Cryptocurrency exchange FTX has secured a wide-ranging partnership with National Basketball Association superstar Stephen Curry, who will become an FTX global ambassador and receive an undisclosed equity…
FTX expands sports presence with California Golden Bears naming rights deal
Cryptocurrency exchange FTX is again enhancing its presence in the United States sports industry by securing the naming rights to California Memorial Stadium, marking the company's entry into the college…
FTX extends sports push with Brady, Bundchen partnership
Cryptocurrency exchange FTX has taken another significant step to enhance its presence within the global sports industry by striking a partnership with Tom Brady, quarterback of the National Football League's…