Red Bull Racing’s sponsorship agreement with Oracle continues to be the most lucrative team title sponsorship agreement in Formula 1, according to analysis by SportBusiness Sponsorship.
The Renault-owned Formula 1 team Alpine has appointed former Brentford executive James Parkinson as its new UK commercial director
Automotive retailer AutoNation is entering Formula 1 team sponsorship for the first time through a deal with Alpine for the 2023 Miami Grand Prix on May 5-7
Throughout the 2021 Formula One (F1) season Castrol briefed agency Bright Partnerships to leverage its partnership with the Alpine F1 team via a season-long, multi-strand awareness and engagement activation…
The Alpine Formula 1 team has extended its sponsorship agreement with web services provider Yahoo
Formula 1’s Red Bull Racing has signed cryptocurrency exchange Bybit as a sponsor.
Austrian water treatment supplier BWT has signed a long-term title sponsorship with the Alpine F1 Team, effective immediately
Formula One’s Alpine F1 team has signed an agreement with sportswear brand Kappa ahead of the 2022 season.