Feyenoord set to part ways with Opel and switch to BMW

Dutch Eredivisie club Feyenoord is expected to switch its car category sponsor from mid-range car brand Opel to high-end German rival BMW from next season.

According to Dutch media reports, BMW will pay about €4m ($4.3m) per year for the exclusive mobility partner rights.

You need to have a subscription to access this content

If you would like more information on our Sponsorship product please contact our sales team

Already have an account? Sign in here