News

Sailing

The America’s Cup has announced two new partners from the hospitality sector ahead of the start of the 2013 edition of the historic sailing race.

The German National Olympic Committee has agreed a three-year sponsorship deal with paper company the Felix Schoeller Group.

The Nascar stock car-racing series has struck a deal for Whelan Engineering to sponsor its European touring series.

Basketball

Member-owned bank P&N has re-signed as a platinum partner of Australian basketball team Perth Wildcats for the 2013-14 and 2014-15 seasons.

Golf

UAE English-language newspaper 7DAYS has renewed its partnership as the official newspaper of golf’s World Tour Championship to take in the 2013 edition of the final event on the European Tour’s Race to Dubai.

Ice Hockey

Wiper blade specialist ANCO Wipers has agreed a deal to become the official wiper blade of the National Hockey League.

Multi-sport

The bid committee for Medellín’s tilt at the 2018 Youth Olympic Games has secured a sponsorship deal with Bancolombia – the largest commercial bank in Colombia.

Football

English Premier League champion Manchester United has announced a regional partnership with Thai telecommunications company True Corporation.

Football

German 1.Bundesliga football club Hertha Berlin has made a new addition to its exclusive partner portfolio after signing a one-year deal with energy comparison website Verivox.

Auto racing parts and equipment supplier JEGS Automotive has extended its title sponsorship of the National Hot Rod Association’s Allstars event.