SportBusiness Staff

The National Rugby League (NRL) has agreed a two-year sponsorship deal with the ANZ arm of sports fashion retailer JD Sports

The World Snooker Tour (WST) has signed up bathroom retailer, Victorian Plumbing, as title sponsor of the UK Championship, part of the sport’s elite Triple Crown Series.

Swiss-founded British luxury services company Wheely has signed on as an official supplier to the season-ending tournament on the DP World Tour, Dubai’s DP World Tour Championship.

Squash Media & Marketing (SMM), the commercial entity owned and operated by the Professional Squash Association, has agreed a multi-year deal with Castore, which will see the UK sportswear manufacturer…

Matchroom Multi Sport, promoter of the World Nineball Tour, has signed online gaming operator BetOnline as title sponsor of the 2024 Mosconi Cup

The Bangladesh Cricket Board (BCB) has signed up Dutch-Bangla Bank as title sponsor of the 11th edition of the Bangladesh Premier League (BPL)

Air conditioning and renewable energy brand Kosner has further increased its presence in Spain’s LaLiga by agreeing a sponsorship deal with Real Sociedad.

Campeonato Brasileiro Série A club Corinthians has extended and expanded its shirt sponsorship deal with insurance company EZZE Seguros.

Cricket South Africa (CSA) has agreed a three-year sponsorship deal with airline FlySafair

Squash Media & Marketing (SMM), a commercial entity owned and operated by the Professional Squash Association (PSA), has agreed a new sponsorship deal with UK energy drinks manufacturer Grilla