ITU goes green with car deal
The International Triathlon Union has announced a partnership with Opel and Vauxhall’s Ampera brand to make the electric car its official auto supplier for the 2013 World Triathlon Series races in Hamburg, Stockholm and London.
Schalke builds Bauhaus partnership
DIY retail chain Bauhaus has signed up as a commercial partner of German 1.Bundesliga football club Schalke 04 in a deal that will run through the 2013-14 season.
Milan scores timely Chronotech partnership
Watch brand Chronotech has become an official partner of Italian Serie A football club AC Milan for the 2013-14 season.
Man City teams up with GS Battery
English Premier League football club Manchester City has continued its commercial expansion into the Asian market by agreeing a partnership with car battery brand GS Battery in Thailand.
Schalke calls time on Viagogo partnership
German 1.Bundesliga football club Schalke 04 has terminated its partnership with secondary ticketing company Viagogo amid claims of multiple contract breaches.
Louis Vuitton seeking refund on America’s Cup deal – report
Major America’s Cup sponsor Louis Vuitton is seeking a refund on some of its investment in the 2013 edition of the sailing showpiece due to the low number of competing teams, according to the San Francisco Business Times newspaper.
Irish Sailing seals Providence deal
The Irish Sailing Association has announced a four-year sponsorship deal with oil and gas exploration and production company Providence Resources.
British Cycling extends Madison partnership
British Cycling has signed a renewed agreement to retain cycling products manufacturer Madison as an official supplier.
SAP confirmed as Sharks naming rights partner
German software firm SAP has confirmed the terms of its naming rights agreement with the City of San Jose and the San Jose Sharks for the home arena of the National Hockey League franchise.
Estrella backs Barcelona’s FINA World Championships
Catalan brewery Estrella Damm has signed a sponsorship agreement with the Barcelona 2013 organising committee for the 15th International Swimming Federation (FINA) World Championships.