Bob Williams, US office

Football
Sponsorship & Marketing

Hyperice, the increasingly prominent recovery and performance technology company, has announced a multiyear, multi-property partnership with the United States Soccer Federation
Football
Governance

National Women's Soccer League team Sky Blue FC has undergone a major rebranding and will now compete as NJ/NY Gotham FC
Basketball
Sponsorship & Marketing

The National Basketball Association's Golden State Warriors have struck a wide-ranging multi-property partnership with cleaning products brand Clorox
Football
Sponsorship & Marketing

Major League Soccer's San Jose Earthquakes have struck a 10-year naming rights deal with Silicon Valley-based global online payments company PayPal
NFL
Sponsorship & Marketing

US gaming giant Caesars Entertainment is reportedly poised to secure the naming rights to the New Orleans Saints' Superdome in a $200m, 20-year deal
Ice Hockey
Sponsorship & Marketing

Lighting company Signify has announced a partnership with the National Hockey League which will help 4,800-plus ice rinks across North America, from major arenas to community facilities, transition to …
Football
Sponsorship & Marketing

Major League Soccer's Seattle Sounders have struck a multiyear, multi-faceted partnership with Emerald Queen Casino, which will become the team's new sleeve sponsor
Football
Sponsorship & Marketing

Major League Soccer's Atlanta United has announced that telecommunications giant AT&T will be its new sleeve sponsor for the 2021 season
Olympic Games
Sponsorship & Marketing

Comcast has expanded its Olympic commitment by extending its sponsorship deal with Team USA through 2028 and has secured a founding partnership with the Los Angeles 2028 Olympic and Paralympic Games
US College Sports
Sponsorship & Marketing

The Michigan State University athletics department has expanded its longstanding partnership with Rocket Mortgage, which has now become the presenting sponsor of the college's famed men’s basketball te…