Sailing
KPMG Australia to sponsor SailGP in Sydney
SailGP has announced professional services firm KPMG Australia as the new presenting partner of its race in the region
Coutts: Title sponsorship, franchise model to navigate SailGP towards profitability
SailGP, the team sailing competition co-founded and financially backed by Oracle billionaire Larry Ellison, will be profitable once a title sponsorship agreement has been delivered, according to Sir Russell…
SailGP adds Maui Jim Sunglasses as supplier
The SailGP global racing league has announced a sponsorship deal with eyewear manufacturer Maui Jim Sunglasses.
The US-based company was today (Friday) named as the series’ ‘Official Eyewear Supplier’.
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The Ocean Race makes ‘decade-long commitment’ with Ulysse Nardin
Global multi-stage sailing event The Ocean Race has secured an agreement with Swiss watch manufacturer Ulysse Nardin.
The company joins the Official Partner tier of The Ocean Race’s sponsorship portfolio.
GoPro gets on board with SailGP collaboration
Action cameras brand GoPro has signed a value-in-kind agreement with SailGP, designating the brand as the official on-board action camera provider for season two of the high-speed, grand prix sailing series
SailGP, Oracle expand data partnership to improve fan experience
International sailing championship SailGP and US multinational computer technology company Oracle have expanded their data partnership to help improve team performances and the fan experience
SailGP keeps its fizz with exclusive champagne deal
International sailing championship SailGP has agreed a deal with Champagne Barons de Rothschild to supply its Season 2 events
Cognizant adds SailGP to developing sponsorship portfolio
Professional services company Cognizant has agreed its latest sports sponsorship deal by becoming the official digital transformation partner of sailing championship SailGP
SailGP is latest to sign up Kuehne+Nagel in IMG-brokered deal
International sailing racing league SailGP has added logistics specialist Kuehne+Nagel to its sponsorship portfolio.
The deal was brokered by the IMG agency, acting on behalf of SailGP
World Sailing adds Musto as official clothing partner
Performance clothing brand Musto has signed a five-year sponsorship deal with World Sailing
Round-Up: Cristiano Ronaldo joins Kuaishou, Stars out of Lanka Premier League, Fifa in women’s rights stand, and more
Cristiano Ronaldo has signed an exclusive partnership with Chinese video-sharing app Kuaishou to provide short-form videos to his Chinese fans – Sportsmoney.c
Coca-Cola Amatil wins America’s Cup sponsorship in sustainability drive
The New Zealand arm of Asia-Pacific bottling company Coca-Cola Amatil has signed as a sponsor of the 36th America’s Cup series and final match hosted in Auckland, New Zealand.
Round-Up: Lanka Premier League pushed back, State of Origin TV flop, China’s colossal esports market, and more
The Lanka Premier League will start five days later from November 27 to December 17 and will only be played at the Mahinda Rajapaksa International Stadium in Hambantota
World Sailing renews with Rolex, earmarks new sponsorship revenue to repay IOC loan
World Sailing, the world governing body of the sport, has extended its long-running sponsorship with the Swiss watchmaker Rolex and intends to bring in new sponsorship revenue of at least £1.5m (€1.67m/$1.94
Round-Up: Australia confirm India series schedule, Fifa president tests positive for Covid-19, America’s Cup legal spat, and more
Cricket Australia confirmed the schedule for the Vodafone Test series, Dettol ODI Series and Dettol Twenty20 International Series against India – Cricket Australia
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The Ocean Race adds Helly Hansen for 2022-23 race cycle
Global multi-stage sailing event The Ocean Race has signed up Norwegian sportswear brand Helly Hansen as its Official Clothing supplier
The Ocean Race delays next edition by a year, sets out long-term schedule
The Ocean Race has delayed the start of its next edition by a year so that it will now take place in 2022, as well as setting out its the schedule for its next three editions
Round-Up: Afcon postponed, TrueVisions threatens FAT, Adidas and Puma join #StopHateForProfit, and more
The 2021 Africa Cup of Nations in Cameroon has been pushed back to 2022 due to Covid-19