Badminton

Indian multiplex cinema chain INOX has agreed a sponsorship deal with the 2023 India Open, a tournament heralded as the country’s biggest professional badminton event to date.

Banking and financial services company HSBC has agreed a four-year extension to its wide-ranging sponsorship deal with the Badminton World Federation (BWF)

The Badminton World Federation (BWF) has added international online entertainment platform WinBox as a new sponsor in a deal brokered by the Infront agency

Chinese automotive manufacturer Great Wall Motor (GWM) has agreed a deal to sponsor the Badminton World Federation’s 2022 World Tour Finals in Thailand later this month, while the BWF has announced the a…

Mastercard has announced endorsement agreements with a quartet of Indian badminton players

The Badminton World Federation has announced a three-year sponsorship agreement with Southeast Asian gambling brand M88 Mansion until the end of the 2024 season

The Badminton World Federation has announced a one-year extension with HSBC, its Principal Global Partner and title sponsor of the BWF World Tour

French oil and gas company TotalEnergies will continue to serve as the title sponsor of major events organised by the Badminton World Federation as part of an extended deal brokered by the Infront agency

Badminton equipment brands Victor and Yonex will supply the Badminton World Federation’s flagship events from 2022 to 2025.

The three-round qualification tournament before the first round of the Australian Open could be axed to guarantee the grand slam will only be delayed one week – The Age S

Cristiano Ronaldo has signed an exclusive partnership with Chinese video-sharing app Kuaishou to provide short-form videos to his Chinese fans – Sportsmoney.c

Online training sessions for volunteers at next summer's Tokyo Olympics and Paralympics have resumed following a roughly eight-month suspension due to the Covid-19 pandemic - Japan Today

Cricket Australia confirmed the schedule for the Vodafone Test series, Dettol ODI Series and Dettol Twenty20 International Series against India – Cricket Australia G

Seven-times MotoGP champion Valentino Rossi has dismissed speculation he will be retiring from the sport at the end of the season, saying he is on the verge of signing a new deal with Malaysian-based team…

The French Open tennis championship at Roland Garros later this month will allow entry to up to 11,500 fans per day - Reuters/CNA

Japan is to extend its 5,000-person limit on attendees at sports events and concerts beyond the initial planned period that ran until the end of August

The Chinese Basketball Association’s first chief executive officer Wang Dawei has left his post after just 14 months in the job citing “personal reasons”. The

Thai pay-television broadcaster TrueVisions is threatening not to show the end of the extended Thai League 1 football season, and is demanding a reduction in its rights fees for the competition