HSBC extends ties as BWF World Tour title sponsor

HSBC BWF World Tour Trophy is displayed at 2019 Indonesia Open (Photo by Robertus Pudyanto/Getty Images)

The Badminton World Federation has announced a one-year extension with HSBC, its Principal Global Partner and title sponsor of the BWF World Tour.

Having come on board as one of the federation’s major sponsors at the start of 2018, the multinational investment bank and financial services group has extended its agreement by another 12 months.

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