The organisers of the 2028 Los Angeles Olympic Games have lost one major sponsor but gained another as the domestic sponsorship programme charts an unpredictable course to its revenue target of $2.5bn (€2.35bn).

US eyewear brand Oakley has been named the official eyewear of Team USA and LA28 Olympic and Paralympic Games

Delta Air Lines and the LA28 Olympic and Paralympic Games unveiled an LA28 emblem using Delta’s “A” at Los Angeles International Airport, marking the first integrated emblem in the Olympic and Paralympic Movem…

Salesforce, the American cloud-based software company, has secured a multiyear partnership with Team USA and the Los Angeles Olympic and Paralympic Games in 2028, as well as an agreement with NBCUniversal …

Professional services provider also extends long-running USOPC tie

Comcast has expanded its Olympic commitment by extending its sponsorship deal with Team USA through 2028 and has secured a founding partnership with the Los Angeles 2028 Olympic and Paralympic Games

Dynamic emblem treatment breaks historical Olympic mold