Kia

Kia is placing sustainability and its electric vehicle range at the centre of the recent renewal of its stadium naming rights agreement with Surrey County Cricket Club – the biggest sponsorship deal in the club’s history.

Automotive manufacturer Kia has extended its multi-million pound stadium naming-rights agreement with Surrey County Cricket Club

Kia’s decision to extend as ‘Major Partner’ of the Australian Open in January has made the relationship one of the longest running deals in Australian sports sponsorship. Faaez Samadi reports.

Tennis Australia has announced that Australian Open 'Major Partner' Kia has extended its sponsorship for another five years, making it one of the longest sports sponsorships in Australia

Car manufacturer Kia has announced a new three-year sponsorship of the National Rugby League (NRL)

South Korean carmaker Kia has been unveiled as the official automotive partner of the 2022 Fifa Under-17 Women’s World Cup in India.

Automotive manufacturer Kia has expanded its presence in Australian tennis by acquiring the naming rights to the new show court at Melbourne Park

Korean car brand Kia has extended its exclusive marketing partnership with the NBA for another multi-year term

The pandemic forced Uefa Europe League partner Kia Motors to pivot its 2019-20 season marketing programme from in-person initiatives to online experiences.

Part of Australian Open major partner Kia’s multi-faceted ‘Feel the Open’ activation in 2020 was an influencer-led, premium Drive Day experience promoting the new Seltos model to young adults.

Between January and July 2019, Kia activated its Uefa Europa League rights with a cause-led initiative that collected unwanted football boots from European fans and donated them to refugees in Jordan.

The Spanish Basketball Federation (FEB) has entered into a partnership with Korean automotive manufacturer Kia

Korean automotive manufacturer Kia has signed a new agreement with Surrey County Cricket Club through which it will retain naming rights to The Oval until the end of 2024

Korean automotive manufacturer Kia has agreed a deal to sponsor the League of Legends European Championship (LEC) esports event

Tennis Australia’s chief revenue officer Richard Heaselgrave has revealed that the new partnership with Chinese drinks brand Luzhou Laojiao is “definitely within the ballpark” of the sum paid by major…

Korean automotive manufacturer Kia has agreed a deal to sponsor the ÖFB Cup, the annual club competition organised by the Austrian Football Association (ÖFB).