Interregional Sports Group (ISG)

Formula 1 has confirmed online betting brand PokerStars as its exclusive Europe-facing betting sponsor in a deal brokered by the motorsport’s global data and betting sponsorship rights partner Interregional S…

Interregional Sports Group has strengthened its position in the European football rights market by agreeing a deal to acquire sports sponsorship agency Samson Sport Consultancy

Interregional Sports Group, the global data and betting rights partner of the FIA Formula One World Championship, got its global sales process off to a strong start with a deal in Asia with online betting…

Formula One has overturned a near 40-year ban on gambling partnerships, as new owners Liberty Media open a potential goldmine in untapped revenue.

Italy’s top football league, Lega Serie A, ought to be on course for a decent increase in the value of its centrally-sold sponsorship rights from the €34m ($40m) it earned in 2017-18, having agreed deals this month for the Serie A title sponsorship, Official Ball Supplier and Official Video Gaming licensing rights for the next three seasons.