FC Barcelona
Nestlé targets Asia and Mena regions in Barca deal
Nestlé’s Milo powdered drink brand becomes Barcelona’s official tonic food drink, however the deal is not a standard media visibility deal for Nestlé.
Barcelona members ratify Rakuten, Mission Hills deals
Betfair overcomes revenue plateau, signs with top clubs
Online betting company Betfair has reprised an Official Partner deal with Spanish LaLiga club Barcelona, after a five-year gap.
Betfair signs on as global partner of Barcelona
Online betting company Betfair has agreed a sponsorship deal with Spanish Liga football club Barcelona.
Gillette upgrades Barcelona partnership
Personal care brand Gillette has extended a sponsorship agreement with Spanish Liga football club Barcelona.
Barcelona hails ‘landmark’ deal as Nike extends partnership
Spanish Liga football club Barcelona has extended a partnership with sportswear company Nike in a deal reportedly worth a world record total of up to €155m ($174m) per season.
Chelsea to double kit partnership revenue with Nike deal
Chelsea has agreed a lucrative new partnership with sportswear supplier Nike that is worth £60m (€77m/$86m) per year, according to various reports.
Barcelona eyes Qatar Airways renewal after on-off talks
Barcelona targets Southeast Asian market with SHB deal
Spanish Liga football team Barcelona has agreed a regional sponsorship deal with Vietnamese commercial banking group SHB.
Barcelona secures fresh deal in Southeast Asia
Spanish LaLiga football club Barcelona has sealed a regional sponsorship deal in Southeast Asia with air fresheners brand Ambi Pur.
Glade enjoys sweet smell of success with Barcelona
Spanish LaLiga football club Barcelona has signed its latest regional sponsorship deal in Brazil through an agreement with air freshener brand Glade.
Barcelona renews Asian-focused partnerships
Spanish Liga champion Barcelona has renewed commercial agreements in south-east Asia with Thai beer brand Chang and shampoo brand Head and Shoulders.
Barcelona agrees terms of Qatar Airways renewal – report
Spanish Liga champion Barcelona has an agreement in place to extend its main sponsorship agreement with Qatar Airways through to 2020, according to daily newspaper El Mundo Deportivo.
Lassa Tyres agrees wide-ranging Barcelona partnership
Turkish tyre manufacturer Lassa Tyres has agreed a wide-ranging deal with Spanish Liga football champion Barcelona and the club’s sister indoor sports teams.
Bartomeu puts price tag on Camp Nou naming rights
Recently crowned Spanish Liga champion Barcelona could raise around €200m ($227m) by selling the naming rights to its Camp Nou stadium, according to president Josep Maria Bartomeu.
Barcelona boosts Middle East presence with Fitness Time
Spanish Liga football club Barcelona has agreed a regional sponsorship deal with fitness centre chain Fitness Time in Saudi Arabia and the United Arab Emirates.
Barcelona seals Nichiban sponsorship
Adhesive tape manufacturer Nichiban has secured a regional sponsorship deal with Spanish Liga football club Barcelona.
Barcelona scores extra year with Panasonic
Spanish Liga football club Barcelona has signed a one-year extension to its sponsorship agreement with Panasonic.