Podiatry group FootDr has agreed a two-year deal to become the major sponsor of Australian cricket team Queensland Bulls.
FootDr’s logo will feature on Queensland’s playing and training apparel during Australia’s domestic first-class and one-day cricket competitions, alongside main kit sponsor and health provider Bupa.
It replaces beer manufacturer Castlemaine XXXX in the designation, although the drinks brand will remain as the official beer of Queensland cricket – retaining an association that is into its third decade.
FootDr was a foundation sponsor of Big Bash League Twenty20 team Brisbane Heat and will maintain that relationship as part of its expanded agreement with cricket in Queensland.
Additionally, the company will make its professional services available to players from the Bulls and Heat teams.