NHL unveils sponsorship activations for 2023 All-Star Beach Festival

The National Hockey League has unveiled the sponsorship activations for the Truly Hard Seltzer NHL All-Star Beach Festival fanfest, which will accompany the NHL All-Star Game taking place at FLA Live Arena in Sunrise, Florida, on February 3-4.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here