Energy drinks brand Monster has expanded its involvement in MotoGP after agreeing a deal with the motor cycling series’ commercial rights holder Dorna Sports.
Monster will continue as the title sponsor of the Grand Prix de France at Le Mans and also takes the naming rights to MotoGP’s Catalunya round at the Circuit Barcelona-Catalunya under a multi-year deal.
At other championship meetings, Monster will enjoy a wide-ranging presence with track-side advertising and branding opportunities throughout the venues.
The 2014 MotoGP season gets under way in Qatar on March 23, with the France and Catalunya rounds taking place on May 18 and June 15 respectively.