Hosa takes the plunge with Diving World Series

Chinese sportswear company Hosa has sealed a three-year deal with the International Aquatics Federation (Fina) to become a sponsor of the Diving World Series.

The partnership covers 2015 to 2017 and Hosa will provide swimwear and sportswear to the annual series.

In 2015, the Diving World Series features meets in Beijing, Dubai, the Russian city of Kazan, London, Windsor in Canada and Mexico City. Lighting technology company NVC will serve as the naming sponsor.

Hosa’s sponsorship of the event comes on the back of it partnering with Fina last month to become title sponsor of the 10km Marathon Swimming World Cup, also for the 2015-2017 period.

Hongliu Shi, Hosa chairman, said: “We are strongly committed to being associated with successful aquatics sports. This is part of our effort of globalisation, and we are proud to reach some of the best competitors in the world. In China, we constantly aim at promoting a better and healthier lifestyle for our youth – we now hope through this effort to get wider.”