French hotel operator Accor has become a new sponsor of the French Football Federation in a deal that will run through to June 30, 2018.
Accor will market the partnership through Accorhotels.com, the group’s booking portal, and will support the men’s national team, junior teams, women’s team, domestic club competition the Coupe de France and amateur football in the country.
Accor will partner these national teams during their trips in France and abroad, and serve as an official supplier to the Coupe de France.
All Accor hotels in France will be involved via the Accorhotels.com platform, offering accommodation deals for fans, the two-million-plus club members and 17,000 FFF member clubs.
The partnership will also include features such as free match tickets and invitations to training sessions at FFF headquarters in Clairefontaine, plus other special deals.