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DemandScience signs as PGA Tour’s ‘B2B sales pipeline’ sponsor

(Photo by Andy Lyons/Getty Images)

Global data company DemandScience has become the ‘Official B2B Sales Pipeline Generation Sponsor of the of the PGA Tour and PGA Tour Champions’ through 2026.

Under the deal, DemandScience branding will be integrated across key broadcast segments during NBC Sports coverage of The Honda Classic, Arnold Palmer Invitational presented by Mastercard, Valspar Championship, WGC – Dell Technologies Match Play, Valero Texas Open, BMW Championship and Tour Championship.

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