AEG replaces Mercedes-Benz with Uber as Berlin Arena naming sponsor

(Inaki Esnaola/Getty Images)
(Inaki Esnaola/Getty Images)
Global venue management firm AEG has announced Uber as the new naming-rights sponsor for its arena in Berlin, replacing German carmaker Mercedes-Benz.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here