NHL’s Rangers team up with Japanese educational group
NHL ice hockey team the New York Rangers has announced a multi-year partnership with the North American branch of Japanese educational firm Kumon.
Alex and Ani strike New York Knicks deal
Lifestyle company Alex and Ani has agreed a partnership with NBA North American basketball team the New York Knicks.
NHL’s Rangers set sail with Celebrity Cruises
NHL ice hockey team New York Rangers has announced a new marketing partnership that makes Celebrity Cruises its official cruise line partner.
Yankees serve up Papa John’s partnership
Pizza company Papa John’s International has signed a deal to become the official pizza of MLB baseball team New York Yankees.
New York Knicks sets sail with Norwegian Cruise Line
Cruise ship operator Norwegian Cruise Line has reached a marketing agreement with NBA basketball franchise the New York Knicks.
Brooklyn Nets sign up presenting sponsor
NBA franchise the Brooklyn Nets has agreed a five-year presenting sponsorship deal with SecureWatch 24, according to the New York Post newspaper.
New partnership gives Giants a healthy outlook
NFL American football franchise the New York Giants has announced a new partnership with Quest Diagnostics that will include naming rights to the team’s headquarters and training facility.
Buffalo Bills turns to waste management specialists
NFL American football franchise the Buffalo Bills has made waste management company Republic Services its official waste services provider.
Bills and BlueRock team up
NFL American football franchise the Buffalo Bills has announced a new long-term agreement with New York State energy services company BlueRock Energy.