Pizza company Papa John’s International has signed a deal to become the official pizza of MLB baseball team New York Yankees.
As part of the deal, Papa John's will be the exclusive branded pizza sold at the team’s Yankee Stadium, where it will benefit from signage visibility.
Papa John’s will also be able to use the Yankees’ logos and branding marks in marketing and advertising campaigns.
In addition to a presence at Yankees games, Papa John’s will also serve fans during other events at Yankee Stadium, starting with college American football’s Pinstripe Bowl on December 28.
Terms of the deal were undisclosed.