Argentina
Independiente gets esports sponsors ahead of e-Superliga launch
Argentine FA sparks street protests after partnering with Uber
River Plate lands shirt sponsor deal with Pro Evo
Argentina cashes in on regional partnerships with Chinese brands
Argentine FA scores hat-trick of Chinese sponsors
The Argentine Football Association has agreed regional sponsorship deals with Chinese interior design company Der, home appliances manufacturer Vanward and consumer lending company Hexin.
Joma to kit out 2018 Youth Olympics
Spanish sportswear company Joma has agreed a deal to supply clothing for this year’s summer Youth Olympic Games in Buenos Aires, Argentina.
Boca Juniors add new shirt sponsor
Energy company Axion has signed a shirt sponsorship deal with Argentinian Superliga football club Boca Juniors.
Nissan partners up with Argentine Football Association
The Argentine Football Association has entered into a partnership with Japanese automotive manufacturer Nissan.
Boca joins Qatar Airways’ sponsorship set
Argentinian Superliga football club Boca Juniors has signed a shirt sponsorship deal with Qatar Airways.
Newell’s Old Boys replace Adidas with Umbro
Argentinian Superliga football club Newell’s Old Boys has agreed a kit supply partnership with UK sportswear brand Umbro.
Polo bodies join forces for showpiece event
U.S. Polo Assn., the official brand of the United States Polo Association, has been named as the official apparel sponsor of the Argentine Open, one of the sport’s leading events.
Argentine Football Association replaces Santa Mónica with Torneos
The Argentine Football Association has terminated a partnership with the Santa Mónica agency in order to sign a new deal with the Torneos agency, which will assist the governing body in identifying new sponsors for the country’s national team.
Quilmes steps in to replace Axion as Superliga sponsor
Argentinian beer brand Quilmes has replaced energy company Axion as the title sponsor of the Superliga Argentina, the new top tier of domestic club football.
Axion continues as title sponsor of Argentinian football league
Energy company Axion has been named as the title sponsor of the Superliga Argentina, the new top tier of domestic club football.
Rosario Central signs new main sponsor
Argentinian Primera División football club Rosario Central has named consumer electronics manufacturer TCL as its new main sponsor.
Sponsorship of rugby union
For 2017, we have researched over 1,400 deals across 27 countries and covering 92 rights fees to map out the sponsorship landscape of rugby union.