NWHL names Rocket Sport as its latest sponsor
The National Women’s Hockey League has signed the Montreal-based Rocket Sport as its latest commercial partner.
Nike named presenting partner of NBA Mexico City Games 2019
Leading footwear and apparel manufacturer Nike has been named the presenting partner of the NBA Mexico City Games for the third consecutive season.
Portland Thorns sign Social CBD partnership
National Women’s Soccer League team Portland Thorns have announced a partnership with Portland-based cannabidiol (CBD) company Social CBD. It is the first deal between a CBD brand and an NWSL club.
Bayern Munich announces Vejo partnership
Bayern Munich has named Los Angeles-based personalized nutrition company Vejo as its official sports nutrition smart blending device in North America, Germany, Austria, and Switzerland.
Zlatan Ibrahimovic tops MLS jersey sales for second successive season
Los Angeles Galaxy striker Zlatan Ibrahimovic has finished the 2019 season with the top-selling player jersey in Major League Soccer for the second consecutive year
Washington Wizards continue Japanese outreach with NEC partnership
The Washington Wizards are continuing their outreach into Japan following the arrival of Japanese draft pick Rui Hachimura by naming NEC Corporation as the NBA team's first international partner
Morey’s rogue tweet ‘could cost Rockets $25m’ in lost sponsorship revenue
Houston Rockets General Manager Daryl Morey's controversial Twitter post supporting Hong Kong’s pro-democracy protesters could cost the National Basketball Association team around $25m in sponsorship lo…
LAFC signs Target as MLS’s inaugural sleeve patch partner
LAFC has become the first Major League Soccer team to sign a sleeve sponsor after signing a multi-year partnership with retail brand Target
PepsiCo signs expansive partnership with SoFi Stadium, Hollywood Park
PepsiCo has secured a wide-ranging partnership with SoFi Stadium, the multi-purpose $5bn future home of the NFL's Los Angeles Rams and Los Angeles Chargers, and the surrounding 298-acre Hollywood Park…
NWHL signs apparel partnership with American Giant
The National Women’s Hockey League has signed a partnership with clothing company American Giant, which will become the official apparel sponsor of the league.