Allianz targets ‘rugby mums and dads’ with Twickenham stadium deal

(Photo by David Rogers/Getty Images)
(Photo by David Rogers/Getty Images)
Allianz is planning a series of grassroots and community rugby initiatives to support its naming rights agreement with Twickenham stadium, as it bids to ‘elevate its brand’ with a target market of commercial and personal lines customers in the UK.

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