HomeAnalysisHealthcareFootballUSA

MLS teams rise together as jersey sponsorship nets more than $80m in 2019

CINCINNATI, OH - MARCH 17: Mathieu Deplagne #17 and Roland Lamah #7 of FC Cincinnati celebrate after a goal against the Portland Timbers in the second half at Nippert Stadium on March 17, 2019 in Cincinnati, Ohio. FC Cincinnati won its inaugural home match 3-0. (Photo by Joe Robbins/Getty Images)

To access this content requires a subscription

Please login with an account that does have access, or contact our sales team on
+44 (0) 20 7265 4100 or email webhelp@sportbusiness.com

Most recent

Carlos Cantó, chief executive of boutique consultancy SPSG Consulting, has warned that clubs risk losing out on sponsorship revenue because their players have become competitors in content generation.

Clarity, the business travel company that has taken on almost the entire staff of the defunct Thomas Cook Sport, is keen to restore the latter’s sponsorships with leading sports properties in the UK.

Spanish sports car brand Cupra signed as the Official Automotive and Mobility Partner of LaLiga club FC Barcelona in a five-year deal.

Spanish LaLiga club Sevilla FC has embarked on a modernisation process, including a major refurbishment of both its stadium and training ground, as it looks to accelerate growth in commercial revenue.