Motorsport

Motorsport

DHL Global Forwarding has extended its sponsorship of the World Endurance Championship (WEC) motorsport series
Motorsport

Tobacco giant Philip Morris International is paying $180m (€158m) per season to sponsor the Scuderia Ferrari Formula One team, according to sources close to the deal.
Motorsport

Kenyan bookmaker SportPesa has signed a major two-year sponsorship deal with Formula One team Racing Point, at an annual fee of “under $15m”, SportBusiness Sponsorship can confirm.
Motorsport

Online car parts retailer Autodoc has signed up as an official partner of motorsport series the World Rally Championship
Motorsport

Australian tyre retailer Beaurepaires has signed as the naming partner for the Melbourne 400 Supercars race at the Albert Park Grand Prix circuit in March
Motorsport

Swiss Formula One motor-racing team Sauber has entered into a partnership with Italian motorsport equipment retailer Sparco
Motorsport

Korean tyre manufacturer Hankook has signed a sponsorship deal with the W Series ahead of the inaugural season of the women’s motor-racing championship.
Motorsport

IndyCar has signed a multi-year deal with Japanese technology company NTT to become its new title sponsor, following the end of a partnership with Verizon
Motorsport

Scott Branch, CSM’s head of marketing communications, Motorsport, reviews the 2018 Formula One season and highlights what we can expect in 2019
Motorsport

MotoGP team Repsol Honda has extended its partnership with alcohol-free beer brand Estrella Garcia 0,0
Motorsport

Human resources services company Randstad has agreed a multi-year partnership with Formula One motor-racing team Toro Rosso
Motorsport

IndyCar Series officials are hoping to announce a new title sponsor before a February test in Austin, Texas
Motorsport

Jaguar Land Rover has pumped $40m (€34.6m) into its Jaguar Racing Formula E Championship racing team, according to Jaguar Racing Limited’s company accounts.
Motorsport

German sportswear manufacturer Puma has entered into a partnership with Porsche Motorsport. The multi-year agreement will see Puma equip all 24 Porsche works drivers, juniors and young professionals
Motorsport

Daytona International Speedway has signed a multi-year partnership with Extreme Energy Solutions, a company that makes cleaner-degreaser products and technology designed to lessen vehicle emissions
Motorsport

Italian sportswear manufacturer Erreà Sport has signed with the Envision Virgin Racing Formula E team as Official Team Clothing and Merchandising Partner.
Motorsport

SportBusiness Sponsorship understands there was a small increase in the value of Pirelli’s renewed deal as Formula One’s sole tyre supplier, signed last month.
Motorsport

The MotoGP motorcycle-racing championship has entered into a partnership with Spanish gaming company XControllers