Logistics
DHL gets media buy in Indian Super League deal
Indian Super League delivers extension with DHL
Global logistics company DHL has extended its partnership with the Indian Super League domestic club football competition.
PSG delivers new partnership with Chronopost
France-based delivery and shipping firm Chronopost has agreed a partnership with Paris Saint-Germain, which competes in the country’s top-tier Ligue 1 club football competition.
DHL: High-profile strategy focused on ability to deliver
This summer logistics company DHL renewed a second-tier deal with English Premier League champions Leicester City and added a second-tier agreement with German Bundesliga 2 football club Bochum as the company continues to benefit from its Partner Program, an online portal that supports regional teams when selecting and activating sponsorships.
DHL delivers Leicester extension
Global logistics company DHL has extended its partnership with English Premier League football club Leicester City.
UPS delivers for Wolfsburg, Hoffenheim pours new partnership
VfL Wolfsburg has agreed a sponsorship deal with global shipping and logistics company UPS, while fellow German Bundesliga football club TSG Hoffenheim has entered into a partnership with water brand Saskia.
LG Electronics USA and the National Collegiate Athletic Association (NCAA)
The US division of leading global technology leader LG Electronics uses its sponsorship of the National Collegiate Athletic Association (NCAA) to enhance the game day experience of college sports fans through its range of consumer products.
Title sponsor of South Africa’s T20 Challenge considers position
South African courier service RAM is “seriously considering” its position as title sponsor of the country’s domestic Twenty20 tournament the T20 Challenge Series amid the match-fixing scandal enveloping the competition.
Fairexx delivers for Ladies European Tour
Golf’s Ladies European Tour has entered into a partnership with German logistics company Fairexx.
La Poste delivers Euro 2016 partnership
France’s national postal service operator La Poste has been named a partner of Uefa Euro 2016 ahead of the country’s hosting of the national team football tournament.
Japan Post links up with Tokyo 2020
Japan Post Holdings has been unveiled as the latest partner of the Tokyo 2020 summer Olympic Games.
West Brom secures first training kit partner
English Premier League football club West Bromwich Albion has agreed a deal for logistics company FCL to become its first-ever training wear partner.
DPD delivers for Stoke City
UK parcel delivery company DPD has opted to expand its existing relationship with Stoke City by becoming a sponsor of the English Premier League football club.
DHL expands motorsport portfolio with MotoGP deal
Global logistics company DHL has entered into a partnership with the MotoGP World Championship motorcycling series.
Manor gets started with Flex-Box and Airbnb
The Manor Formula One team has signed a performance-related deal with shipping container company Flex-Box until the end of the season as the team continues to gain momentum both on and off the track.
FedEx: Growth in Europe key to new deal
Courier company FedEx’s investment in the Uefa Europa League will support the brand’s targeted expansion in Europe and, in particular, the developing economies of Eastern Europe.
Australia Post delivers Netball World Cup deal
Postal services company Australia Post has agreed a partnership with the 2015 Netball World Cup, which takes place in Sydney in August.
Europa League’s global footprint fits FedEx expansion
Logistics company FedEx’s investment in the main sponsorship of the Uefa Europa League is linked to the brand's acquisition strategy in the European market.