Logistics

DHL Global Forwarding, the air and ocean freight specialist of global courier company Deutsche Post DHL, has renewed its agreement to serve as the official logistics partner of the Red Bull Air Race World Championship.

The Rio 2016 Organising Committee for the Olympic and Paralympic Games is struggling to reach its second minimum sponsorship target of $1.3bn (€950m), the amount required to operate the Games without further government subsidy.

Scottish Pro12 rugby union team Glasgow Warriors has extended its shirt sponsorship deal with logistics specialist the Malcolm Group for the 2014-15 season.

Correios, the state-owned company which operates Brazil’s national postal service, has agreed a deal to become a tier one sponsor of Rio de Janeiro’s 2016 Olympic Games in the logistics category.

DHL has been announced as the official logistics partner of the 2015 Rugby World Cup, which will be hosted by England.

Turkish Airlines is weighing up a bid to become an Official Sponsor of the Uefa Champions League from the 2015-16 season, the start of the competition’s next three-year rights cycle.

Interlink Express has agreed a new one-year sponsorship package with Stoke City in order to increase its support of the English Premier League football club for the 2013-14 season.

The new Formula E Championship electric car racing series expects centrally sold sponsorship revenues of between $20m (€14.7m) and $30m in its first year.

Sydney FC has bolstered its commercial portfolio ahead of the 2013-14 A-League football season by agreeing deals with Metcash Food & Grocery (IGA) and StarTrack.

Dorna Sports, organiser of the Fédération Internationale de Motocyclisme Superbike World Championship, has begun marketing race title sponsorship rights based on the model of MotoGP.

DHL has agreed a deal with the Australian Rugby Union (ARU) to become the naming rights partner for the upcoming British & Irish Lions tour to Australia.