Sony Interactive Entertainment
Sony becomes founding partner of Saudi-backed Esports World Cup
The Sony Group has announced a multi-year agreement to become a founding partner of the Saudi-backed Esports World Cup, which takes place this summer in the kingdom’s capital city, Riyadh.
PlayStation, WNBA announce multi-year marketing deal
Sony Interactive Entertainment (SIE) and the Women's National Basketball Association (WNBA) have announced that PlayStation will be the official console and marketing partner of the league in a multi-year…
PlayStation the latest men’s Champions League sponsor to add women’s football package
PlayStation has become the latest sponsor of the men’s Champions League to expand its relationship with Uefa so that it also encompasses the federation’s women’s football sponsorship programme. Ben Cronin reports.
Uefa adds PlayStation as Women’s Football Partner in three-year deal
European governing body Uefa has announced that long-time sponsor Sony PlayStation is to join its list of Women's Football Partners in a three-year deal that will run until 2025
Sony extends MLB video game title to Xbox platforms
Broadened availability contemplated in multiyear contract extension
MLB, MLBPA sign multiyear video game extension with Sony
New term calls for first-ever expansion of MLB simulation game title to non-PlayStation platforms