NFL (National Football League)
Bose set to take NFL headset rights – report
US audio equipment manufacturer Bose has agreed a deal to expand its partnership with the NFL by assuming branding rights to the headsets worn by coaches in the American football league, according to the Bloomberg news agency.
Cleveland Browns sign up health care partner
University Hospitals (UH) in Cleveland has reached a 10-year sponsorship agreement with its local NFL American football team Cleveland Browns.
NFL’s Eagles link up with Panasonic
Multinational electronics company Panasonic has agreed a deal to become a partner of the Philadelphia Eagles NFL American football franchise.
NFL seeks to boost game day experience with Extreme Networks
American football league the NFL has moved to enhance its in-stadium experience for fans by entering into a sponsorship deal with high performance network solutions firm Extreme Networks.
NFL International Series income matches rise in games
The National Football League’s International Series generated a 35 per cent increase in sponsorship income in 2013 compared to 2012, Marc Reeves, the league’s international commercial director, told Sports Sponsorship Insider this month.
Sponsors flock to Levi’s Stadium
Microsoft shakes up NFL sideline partnerships
EXCLUSIVE: End of the line for NFL headset partnerships?
The role of NFL official headset partner could be permanently sidelined following the league’s $400m, five-year Game Console, Tablet and PC Operating System deal with Microsoft, from 2013.