Manchester United
Manchester United to promote Malta in new sponsorship deal
Manchester United has signed a three-year sponsorship deal with the Government of Malta and the Malta Tourism Authority that will promote the island nation to the English Premier League club’s global f…
Maui Jim, Yabo Sports reflect poles in United’s global partner strategy
Manchester United’s multi-year licensing and global partnership deal with Hawaiian sunglass brand Maui Jim reflects a new pricing and acquisition strategy for the club’s global partnerships.
Man United signs first Asian-facing betting deal with Yabo Sports
Premier League club Manchester United has signed a major new partnership with Asian betting brand Yabo Sports.
It is the club's first betting partner deal with an Asian-facing brand
Manchester United parts ways with EA Sports, signs up Konami
Premier League club Manchester United will partner with Japanese video game maker Konami Digital Entertainment and its ‘PES’ football game under a new multi-year deal.
Manchester United still the leading sponsorship platform in English football, says new report
Manchester United is still the leading sponsorship platform in English football, according to a new report from sponsorship analytics firm DataPOWA
Manchester United secures Marriott International deal
Premier League club Manchester United has announced a multi-year global marketing partnership with hospitality chain Marriott International
Manchester United signs global partnership with Hawaii’s Maui Jim
English Premier League football club Manchester United has entered into a multi-year global partnership with Hawaii-based sunglasses and eyewear brand Maui Jim
Man United adds Remington to Global Partner portfolio
Premier League club Manchester United has signed a new multi-year global partnership with personal care brand Remington
Sponsorship windfall helps Real Madrid shatter Deloitte money records
Long-term sponsorship deals have helped Real Madrid become the first club to generate over €750m ($850.1m) in a single season, according to a new report from Deloitte.