Bayern Munich
Bayern Munich renews Apple Music agreement
Bayern renews with Beats by Dr Dre
German Bundesliga football champion Bayern Munich has extended a partnership with Beats by Dr Dre, the high-profile headphones and loudspeakers manufacturer.
Qatar Airways takes sleeve sponsorship at Bayern Munich
German Bundesliga football club Bayern Munich has agreed a deal with Qatar Airways to become its new sleeve sponsor from next season.
Bayern partners with Marriott International
German Bundesliga football club Bayern Munich has entered into a partnership with hotel group Marriott International.
Doha airport enhances Bayern partnership with sleeve contract
Doha’s Hamad International Airport has expanded its partnership with Bayern Munich to become the German Bundesliga football club’s sleeve sponsor.
Siemens partners with Bayern Munich
German Bundesliga football club Bayern Munich has entered into a three-year partnership with Siemens.
Bayern extends Tipico partnership
MAN nets Bayern extension
German mechanical engineering company MAN has extended a partnership with German Bundesliga top-tier football club Bayern Munich.
Bayern spruces up sponsor portfolio with P&G deal
US consumer goods manufacturer Procter & Gamble has agreed a partnership with German Bundesliga football club Bayern Munich.
Bayern builds Qatari connection with new partnership
German Bundesliga football club Bayern Munich has named Doha’s Hamad International Airport as its 10th platinum partner.
Bayern pumps up the volume with Beats partnership
German Bundesliga football club Bayern Munich has entered into an official partnership with audio products manufacturer Beats Electronics.
Bayern makes first foray into Thai market with Wangkanai
German Bundesliga football club Bayern Munich has entered into a partnership with Thai sugar producer Wangkanai.
Bayern eyes €180m per season from sponsorship
German Bundesliga Club Bayern Munich’s Premier Partner deal with German banking group HypoVereinsbank last month was its seventh deal in 2015, the fifth involving a renewal with an existing partner as part of a major overhaul of the club’s sponsorship model.
Stadium technology the focus of Bayern-Deutsche Telekom extension
German Bundesliga champion Bayern Munich has agreed a long-term extension to its shirt sponsorship deal with Deutsche Telekom.
Audi drives into the future with Bayern Munich
Automotive company Audi has extended its long-term partnership with German Bundesliga champion Bayern Munich.
Bayern Munich taps into Chinese market with Evergrande Spring
German Bundesliga champion Bayern Munich has signed a regional sponsorship agreement with Chinese mineral water brand Evergrande Spring.
Bayern Munich calls up Gigaset
Technology and consumer electronics company Gigaset has agreed to become a premium partner of German Bundesliga champion Bayern Munich.
Bayern Munich toasts Paulaner extension
Brewery Paulaner has signed a long-term extension to its premium sponsorship of German Bundesliga champion Bayern Munich.