Toto joins Canon as 2019 Rugby World Cup sponsor

Bathroom fixtures supplier Toto has agreed a deal to sponsor the 2019 Rugby World Cup, which will be held in Japan.

Toto, a Japanese company, will organise a host of activations across the country to promote the tournament.

Toto will serve as an official sponsor of the national team event alongside Japanese photographic and digital imaging solutions company Canon.

Japan 2019 has already completed its full inventory of six worldwide partners, with deals having been signed with Emirates, Heineken, Land Rover, Société Générale, DHL and Mastercard.

World Rugby said continued sponsor interest in the tournament is “extremely high”.