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Tata retains IPL title sponsor rights in record deal
SportBusiness Staff
January 22, 2024
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(Pankaj Nangia/Getty Images)
The Tata Group conglomerate has secured a five-year extension to its title sponsorship rights for the Indian Premier League (IPL).
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Sponsorship & Marketing
Board of Control for Cricket in India (BCCI)
Tata Group
Indian Premier League (IPL)
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