Sports sponsorship gives Crypto.com the ‘widest global audience’, says CMO

Action from the Miami Grand Prix at the Miami International Autodrome in Florida. (Photo by Chris Graythen/Getty Images)
Action from the Miami Grand Prix at the Miami International Autodrome in Florida. (Photo by Chris Graythen/Getty Images)
Crypto.com's billion-dollar-plus sports sponsorship agreements have allowed the cryptocurrency platform to reach the "widest global audience", the company's chief marketing officer has said.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here