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Sportfive adds to basketball representation business with NBA Germany deal

German international player Dennis Schroder of the Boston Celtics takes a shot in a preseason game against Orlando Magic. (Photo by Maddie Meyer/Getty Images)

The Sportfive agency has signed a multi-year marketing agreement with the NBA to represent the basketball organisation’s sponsorship business in Germany, Switzerland and Austria.

Under the agreement, Sportfive is authorised as the NBA’s exclusive marketing partner to generate new business opportunities across the region.

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