Oil and lubricants manufacturer Rock Oil has signed a two-year associate-level partnership with the British Superbike Championship.
Under the terms of the agreement with the motorcycling series’ commercial rights holder, MotorSport Vision, Rock Oil will receive a range of branding, experiential, hospitality and marketing rights at each BSB event during the 2015 and 2016 seasons, as well as an association with MSV's rapidly-expanding track days division.
Rock Oil has a long-standing presence in the BSB paddock dating back over three decades, and has worked with title-winners Jamie Whitham, John Reynolds and Steve Hislop, along with teams including Fast Orange Yamaha and Team Green Kawasaki.
However, the deal marks the first time the company, based in the north west of England, holds official partnership status within the championship.