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Pirtek switches NRL allegiance from Eels to Broncos

Fluid transfer solutions firm Pirtek has sealed a three-year shirt sponsorship deal with Australian National Rugby League team Brisbane Broncos.

From 2014, Pirtek’s branding will feature on the back of the Broncos’ home and away shirts beneath the players’ numbers.

The Broncos’ main shirt sponsor is NMRA Insurance, while Pirtek takes branding space previously held by cured meats producer Hans.

This deal is the latest development as Pirtek re-aligns its rugby league portfolio.

Earlier this week the company agreed a five-year naming rights sponsorship for the Parramatta Stadium, home to A-League football club Western Sydney Wanderers and Parramatta Eels – the NRL team that Pirtek ended a nine-year sponsorship association with earlier this year.