NBA’s Magic fulfils fantasy with FanDuel deal

NBA basketball franchise Orlando Magic has entered into a sponsorship deal with one-day fantasy sports company FanDuel.

Under the deal, the terms of which were not disclosed, FanDuel will become a ‘Champions of the Community’ sponsor. In the new role, FanDuel will work with Orlando Magic on various local community outreach initiatives.

In addition to branding exposure inside Magic’s Amway Center, FanDuel will also sponsor the stadium’s North Club Bar, where fans will be able to access stats on players.

FanDuel will also become a sponsor of Magic’s official mobile application.