Lega Serie A signs Puma deal as long-term Nike association comes to an end

(Photo by Francesco Pecoraro/Getty Images)

Italian football’s Lega Serie A has signed up sportswear brand Puma to its sponsorship portfolio in a deal that will begin from the start of the 2022-23 season.

The agreement, described as "long term" by the body, means Puma replaces fellow global sportswear brand Nike in the role of 'Official Match Ball Provider to Lega Serie A'.

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