German football club St. Pauli has welcomed Puma back as its kit supplier after deciding to no longer manufacture its own jerseys.
Nike’s long-standing association with Concacaf is under threat after the confederation began a request for proposal (RFP) process looking to maximise its expanded inventory and new-found competition i…
Puma has agreed a five-year extension to its ball supplier agreement with Spain’s LaLiga and LaLiga 2, SportBusiness can exclusively reveal.
German football club FC St. Pauli has announced a new sponsorship agreement with Puma, two years after taking production of the team's kit in-house for sustainability reasons
German sportswear and equipment manufacturer Puma has agreed a long-term deal to become the new official ball supplier to Liga Portugal, organising body of the top two football divisions in the country
German sportswear and equipment manufacturer Puma is set to replace US rival Nike as the kit supplier of the Portuguese Football Federation (FPF)
Germany-based sports equipment and apparel manufacturer Puma has become the new official match-ball provider to the Scottish Professional Football League (SPFL) and the Scottish Women’s Premier League (…
German sportswear manufacturer Puma has announced a new multi-year kit supplier deal with Italian Serie B club Parma
Formula 1 has agreed a multi-year deal with Puma, making the German sportswear and equipment manufacturer an official provider of the motor-racing championship
Puma has renewed its kit supply agreement with French Ligue 1 side Rennes until the end of the 2027-28 season
AC Milan has signed an extension to its kit supply agreement with Puma
German football club Borussia Mönchengladbach has signed a renewal to its kit supply agreement with Puma.
Spanish LaLiga football club Deportivo Alavés has signed a four-year kit deal with German sportswear manufacturer Puma.
The Mercedes Formula One team has signed up IT and engineering specialists Akkodis as a sponsor
Italian football’s Lega Serie A has signed up sportswear brand Puma to its sponsorship portfolio in a deal that will begin from the start of the 2022-23 season.
Sportswear brand Puma has struck a “long-term” sponsorship agreement with NBA China. The brand becomes an official partner of the basketball league in China.
Sportswear brand Puma has renewed its sponsorship agreement with the W Series, the all-female car racing series, ahead of the beginning of the third edition of the series in June
Ligue 1 side Olympique de Marseille has renewed its kit supply sponsorship with Puma until the end of the 2027-28 season