Gaming products manufacturer HyperX has entered into a partnership with the NBA basketball league’s new esports competition, the NBA 2K League.
HyperX will serve as the official gaming headset of the NBA 2K League, which launches later today (Tuesday).
HyperX gaming headsets will be used during all live gameplay, which includes weekly matchups, three in-season tournaments, playoffs and the NBA 2K League Finals. Headsets will be worn by both players and casters. Practice facilities will also be equipped with HyperX gaming headsets.
In return, HyperX will benefit from prominent brand exposure over the course of the season, while it will also connect with the gaming community through promotions and sweepstakes on NBA 2K League social channels.
The new league runs until August and will feature 17 NBA teams and 102 players competing in the NBA 2K video game. HyperX also has partnerships with a range of NBA 2K League teams including Mavs Gaming, Pacers Gaming, Grizz Gaming, Bucks Gaming and Jazz Gaming.