French mobile ice rink and equipment supplier Synerglace has struck a deal to become the first-ever national partner of Ligue Magnus, the country’s top division of ice hockey.
Under the agreement, the terms of which were undisclosed, Synerglace will serve as both a national and principal partner of the competition.
Synerglace branding will appear on the helmet of the top scorer in each team as well as on the back of referees’ jerseys.
The deal will serve as an extension to Synerglace’s existing agreement with the French Federation of Ice Hockey, under which it serves as an official partner of the country’s national team.
The Ligue Magnus deal was brokered by the Sport & Co agency.