First Korean sponsor key to PSG’s continuing Asian expansion

(Lionel Hahn/Getty Images)
(Lionel Hahn/Getty Images)

Paris Saint-Germain has signed its first sponsor from South Korea, today (Thursday) announcing a two-year global agreement with bakery brand Paris Baguette.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here