The International Association of Athletics Federations has secured Chinese convenience store company EasyJoy as an official supplier to its Beijing 2015 World Championships.
Under the deal, Dolma Spring and StarEnergy will be the official water and official energy drink of the Championships, which take place from August 22-30.
Easy Joy will provide value in kind products to athletes, IAAF officials, the local organising committee and volunteers at Beijing 2015.
The agreement was brokered by the IAAF’s marketing partner Dentsu.