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Strathmore supports World Indoor Athletics Championships

Water brand Strathmore has agreed a deal to sponsor the International Association of Athletics Federations’ 2018 World Indoor Championships, which will take place in the English city of Birmingham.

Strathmore will provide more than 60,000 bottles of water to athletes, officials and volunteers at the event, which will take place at Arena Birmingham from March 1-4.

Strathmore products will also be made available at other key sites including the Birmingham High Performance Centre, and at all official hotels. It will also be sold to spectators at Arena Birmingham. The bottles will be recyclable, with recycling facilities to be provided at the arena.

More than 400 athletes from 150 countries are expected to compete in the event.

Strathmore also supported this year’s IAAF World Championships in London, and the 2014 Commonwealth Games in Glasgow.