Qatari telecom brand Ooredoo has signed a National Partnership deal for the IAAF World Athletics Championships, hosted in Doha, this September.
Under the deal, Ooredoo will offer its network services to fans at the Khalifa International Stadium and make championship tickets available to the public through points of sale in Ooredoo branches throughout Qatar.
The telco will also support various digital and logistical services to become a “pivotal partner” of the event, according to Dahlan al-Hamad, vice-chairman and director general of the Doha 2019 Organising Committee.
“As a specialist in communications, it is the perfect collaboration to have Ooredoo as a partner for the competition, telling the story of athletics to more people, and connecting fans directly to the championships this September,” Al-Hamad said.
The 2019 World Athletics Championships will be the biggest athletics-only event ever to take place in the Middle East.
It will feature more than 3,500 athletes, coaches and officials, more than 2,000 media professionals and thousands of fans.